NAMI RACINE COUNTY
Hi, my name is Bridget Munson. I’m honored to be the Executive Director at NAMI Racine County and I would like to thank Adams Outdoor Advertising for their partnership.
Billboard advertisements are often out of reach for nonprofit organizations. NAMI Racine County was no exception. We offer all of our programs at no cost to participants so our financial focus has always been the programming and the impact we can make. We typically forego any awareness campaign, especially if it’s outside of free platforms like social media. But because of the partnership with Adams Outdoor Advertising, we were able to take a huge leap forward in making sure everyone in our community knows who we are and what we can offer.
It was clear from the beginning that working with Adams Outdoor Advertising would be a pleasure. They listened to our perspectives, understood our mission, respected our national branding, and translated all of this into an award-winning design that exceeded our expectations and elevated our local image.
When the first billboard was installed, our staff and board members were joined by the creative and leadership teams at Adams Outdoor Advertising to reveal the first-ever billboard in NAMI Racine County’s 45-year history. Brenda and Evan, Peter, Julie, and Abby – thanks to you, and to the entire team, for your work. Your efforts supporting NAMI affiliates in your region have been an undeniable success. Effective advertising has advanced our mission and drawn people in. I’m so proud of what we’ve done together.
We appreciate your belief in our mission and support of our community.
P.S. Presenting us with the mini billboard to commemorate the whole experience was a fun gesture!
Bridget L.M. Munson (she/her)
Executive Director
NAMI Racine County
www.namiracinecounty.org
bmunson@namiracine.org